5.0
on Shopify
Pick Your Plan
Try it free and find the plan that fits your Shopify store.
Whether you’re just starting out or running a multi-million dollar brand.
Whether you’re just starting out or running a multi-million dollar brand.
Most Popular
Al Content Creation
AI points (one time)
1,500
~15×5s
Additional points
Shoppable Videos
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Video views
Additional views
INCLUDED:
✓ Create AI videos and photos
✓Promptless templates
✓Pre-made Avatars
✓Auto-import reels and UGC
✓Auto-add videos to widgets
✓All shoppable video widgets
Most Popular
Al Content Creation
AI points
3,000
~30×5s
Additional points
$6 / 1,000
Shoppable Videos
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Video views
Additional views
$9 / 1,000
EVERYTHING in Free, plus:
✓ Remove VideoPoint branding
✓Detailed Analytics with ROI
✓Bulk generate videos
✓Create custom Templates
✓Create custom Avatars
✓Feature requests
Most Popular
Al Content Creation
AI points
18,000
~180×5s
Additional points
$5 / 1,000
Shoppable Videos
Video views
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Additional views
$6 / 1,000
EVERYTHING in Basic, plus:
✓ Request custom templates
✓Done-with-you-setup
✓Pre-made Avatars
✓Roadmap priority
✓Get early access to new features
10X VALUE
Al Content Creation
AI points
60,000
~600×5s
Additional points
$4 / 1,000
Shoppable Videos
Video views
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Additional views
$3 / 1,000
EVERYTHING in Grow, plus:
✓ AI chat analytics
✓Co-create new features
✓Monthly strategy calls
✓Auto-import reels and UGC
✓Get help in solving biggest challenges via VideoPoint Partners Network
✓Slack Connect / WhatsApp Channel
Most Popular
Basic
For small teams
$19.99/ month
Start 7-Day Free Trial
Al Content Creation
AI points
3,000
~30×5s
Additional points
$6 / 1,000
Shoppable Videos
Video views
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Additional views
$9 / 1,000
EVERYTHING in Free, plus:
✓ Remove VideoPoint branding
✓Detailed Analytics with ROI
✓Bulk generate videos
✓Create custom Templates
✓Create custom Avatars
✓Feature requests
Most Popular
Grow
For scaling brands
$99.99/ month
Start 14-Day Free Trial
Al Content Creation
AI points
18,000
~180×5s
Additional points
$5 / 1,000
Shoppable Videos
Video views
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Additional views
$6 / 1,000
EVERYTHING in Basic, plus:
✓ Request custom templates
✓Done-with-you-setup
✓Pre-made Avatars
✓Roadmap priority
✓Get early access to new features
10X VALUE
Advanced
For high-volume brands
$299.99/ month
Start 21-Day Free Trial
Al Content Creation
AI points
60,000
~600×5s
Additional points
$4 / 1,000
Shoppable Videos
Video views
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Additional views
$3 / 1,000
EVERYTHING in Grow, plus:
✓ AI chat analytics
✓Co-create new features
✓Monthly strategy calls
✓Auto-import reels and UGC
✓Get help in solving biggest challenges via VideoPoint Partners Network
✓Get help in solving biggest challenges via VideoPoint Partners Network
✓Slack Connect / WhatsApp Channel
Most Popular
Free
For app testing
$0/ month
Start Free
Al Content Creation
AI points (one time)
1,500
~15×5s
Additional points
Shoppable Videos
Video views
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Additional views
INCLUDED:
✓ Create AI videos and photos
✓Promptless templates
✓Pre-made Avatars
✓Auto-import reels and UGC
✓Auto-add videos to widgets
✓All shoppable video widgets
Most Popular
Basic
For small teams
$19.99/ month
Start 7-Day Free Trial
Al Content Creation
AI points
3,000
~30×5s
Additional points
$6 / 1,000
Shoppable Videos
Video views
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Additional views
$9 / 1,000
EVERYTHING in Free, plus:
✓ Remove VideoPoint branding
✓Detailed Analytics with ROI
✓Bulk generate videos
✓Create custom Templates
✓Create custom Avatars
✓Feature requests
Most Popular
Grow
For scaling brands
$99.99/ month
Start 14-Day Free Trial
Al Content Creation
AI points
18,000
~180×5s
Additional points
$5 / 1,000
Shoppable Videos
Video views
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Additional views
$6 / 1,000
EVERYTHING in Basic, plus:
✓ Request custom templates
✓Done-with-you-setup
✓Pre-made Avatars
✓Roadmap priority
✓Get early access to new features
10X VALUE
Advanced
For high-volume brands
$299.99/ month
Start 21-Day Free Trial
Al Content Creation
AI points
60,000
~600×5s
Additional points
$4 / 1,000
Shoppable Videos
Video views
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Additional views
$3 / 1,000
EVERYTHING in Grow, plus:
✓ AI chat analytics
✓Co-create new features
✓Monthly strategy calls
✓Auto-import reels and UGC
✓Get help in solving biggest challenges via VideoPoint Partners Network
✓Slack Connect / WhatsApp Channel
Most Popular
Free
For app testing
$0/ month
Start Free
Al Content Creation
AI points (one time)
1,500
~15×5s
Additional points
Shoppable Videos
Video views
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
Additional views
INCLUDED:
✓ Create AI videos and photos
✓Promptless templates
✓Pre-made Avatars
✓Auto-import reels and UGC
✓Auto-add videos to widgets
✓All shoppable video widgets
Compare Plans
Free
Basic
Grow
Advanced
Features
AI Content Creation
Create high quality AI videos and photos
AI Points/Month
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Use points to generate AI-powered images and 5s or 10s videos
1,500 (one time)
~15×5-sec videos
3,000
~30×5-sec videos
18,000
~180×5-sec videos
60,000
~600×5-sec videos
Additional Points, $/1000
Purchase additional points as needed for AI image and video generation
—
$6
$5
$4
AI Creator: one chat for content production
Purchase additional points as needed for AI image and video generation
✓
✓
✓
✓
Promptless AI Templates
Use predefined templates for various video formats like lookbooks or lifestyle content.
✓
✓
✓
✓
Photo-to-video generation
Turn product photos into catalog-style videos.
✓
✓
✓
✓
Auto-prompt generation
Eliminate blank-page paralysis with AI-generated video prompts.
✓
✓
✓
✓
Instantly shoppable AI videos
Videos are instantly shoppable—no manual product tagging required.
✓
✓
✓
✓
Auto-publish in widgets based on product tags
Videos automatically appear on the right pages based on product tags.
✓
✓
✓
✓
Ready-to-use avatars
Choose from a set of prebuilt AI-generated avatars.
✓
✓
✓
✓
Custom avatars
Generate avatars tailored to your brand and model preferences.
✓
✓
✓
✓
Multi-cut video generation
Stitch multiple photos into a single multi-scene video.
✓
✓
✓
✓
Set start & end video frame using photos
Set custom start and end frames for the video using selected photos.
✓
✓
✓
✓
Bulk video generation
Upload a CSV or select SKUs to generate videos at scale.
—
✓
✓
✓
Virtual AI Try-On
Increase sales and reduce returns with TryPoint - AI virtual try-on
View TryPoint on the Shopify App Store
TryPoint compatible
Let shoppers try before they buy without leaving home
✓
✓
✓
✓
Shoppable Videos
Convert video views into sales with shoppable videos
Video views/month
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
200
2,000
20,000
100,000
Additional Video Views, $/1000
Buy additional video views as needed.
—
$9
$6
$3
Widget impressions
Widget impressions are unlimited and not billed.
Unlimited
Unlimited
Unlimited
Unlimited
Video clicks
Video clicks are free and unlimited.
Unlimited
Unlimited
Unlimited
Unlimited
Tag products in videos
Tag products in videos to make them shoppable.
✓
✓
✓
✓
Bulk videos tagging
Tag multiple videos with products at once.
✓
✓
✓
✓
Tag videos with multiple products
Add multiple product tags to a single video.
✓
✓
✓
✓
Shoppable Videos on Website
Embed shoppable videos on any store page using customizable widgets
Unlimited Stories widgets on any page
Add Instagram-style Stories to any page to drive engagement and sales.
✓
✓
✓
✓
Unlimited Carousel widgets on any page
Showcase products in a scrollable Carousel to increase conversions.
✓
✓
✓
✓
Unlimited Floating widgets on any page
Use the Floating widget to capture attention and keep shoppers engaged.
Soon
Soon
Soon
Soon
Unlimited Highlights widgets on any page
Boost engagement up to 4× with our best-in-class Highlights widget.
—
✓
✓
✓
Unlimited Video Landing Pages
Create TikTok Shop–style video landing pages without app installation.
—
✓
✓
✓
Video Landing Pages
Launch TikTok-style shoppable video pages to power high-converting campaigns
TikTok-style Pages on Your Domain
TikTok Shop experience on your domain to supercharge ads and campaigns
✓
✓
✓
✓
Embedded Video Landing Pages
Seamlessly embed video landing pages as new pages of your online store
✓
✓
✓
✓
Shoppable Video Off-Site Embedding
Embed shoppable videos off-site to drive traffic and boost conversions across email, SMS, and paid campaigns
Shoppable videos as Links
Share shoppable video landing pages as direct links in any channel
✓
✓
✓
✓
Shoppable Videos in Email, SMS & WhatsApp
Include shoppable videos in Email, SMS, or WhatsApp flows and campaigns
✓
✓
✓
✓
Widgets Customization
Set widget design and behavior to match your brand for a seamless experience
Widget Design and Layout
Customize widget block width, thumbnail size, radius, background, layout, borders, navigation, heading, CTA buttons, product cards, colors and fonts
✓
✓
✓
✓
Widget Behaviour
Control play button animation and autoplay settings
✓
✓
✓
✓
Video Player
Customize CTA buttons (view product, buy button), and product cards visibility and appearance with custom CTAs, colors, shapes, borders, metafields
✓
✓
✓
✓
Product Card
Set product card visibility and define target page: Shopify PDP or VideoPoint PDP, with support for metafields and reviews
✓
✓
✓
✓
CTA buttons
Customize CTA buttons (view product, buy button), and product cards visibility and appearance with custom CTAs, colors, shapes, borders, metafields
✓
✓
✓
✓
Buy Button
Set buy button CTA and shoppable action: add to cart, direct to cart, direct to checkout; and appearance: icon, shape, color, border, shape, layout, visibility
✓
✓
✓
✓
Product Details Page
Customize the Product Details Page with metafields, set buy button CTA and shoppable action: add to cart, direct to cart, direct to checkout; and appearance: icon, CTA, shape, color, border, shape
✓
✓
✓
✓
Widget Display Rules
Set rules on where and how you want your widgets to be displayed
✓
✓
✓
✓
Video Interactions and Experiences
Widget settings and customizations for a fully on-brand shoppable video experience
Add to Cart Shoppable Action
Adds product to cart and lets the shopper view the cart
✓
✓
✓
✓
Direct to Cart Shoppable Action
Adds product to cart and redirects the shopper to the cart page
✓
✓
✓
✓
Direct to Checkout Shoppable Action
Adds product to cart and redirects the shopper to checkout
✓
✓
✓
✓
Custom CTAs
Set your own custom CTAs on buy buttons
✓
✓
✓
✓
Social Share Button
Let shoppers share videos via copied link, device share menu or WhatsApp
✓
✓
✓
✓
Like Button & Wishlist
Let shoppers like videos and build wishlists from liked products
✓
✓
✓
✓
Dynamic Multi-Currency
Display product prices in the shopper’s local currency
✓
✓
✓
✓
Language Localization
Display widgets in 38 languages for international shoppers
✓
✓
✓
✓
Widget A/B Testing
Test widget performance and measure impact with A/B testing
—
—
✓
✓
Social Listening
Collect user-generated content automatically from social media
Find and Auto-Import UGC from Instagram
Find and import all Instagram Reels where your account is mentioned
✓
✓
✓
✓
Social Shopping
Turn social engagement into sales with shoppable social feeds
Shoppable Instagram Feed
Create a synced or curated shoppable Instagram feed with your posts, Reels and Stories
✓
✓
✓
✓
Shoppable TikTok Feed
Create a synced or curated shoppable TikTok video feed
✓
✓
✓
✓
Smart Video Feeds
Create dynamic video feeds with filters and assign them to any automated widget
Create Custom Reusable Video Feeds
Build reusable video feeds and connect them to any automated widget
✓
✓
✓
✓
Scope Out Videos with Multiple Filters
Filter videos by labels, tagged products, collections, or performance metrics
✓
✓
✓
✓
Sort and Shuffle Videos
Shuffle videos or sort them by conversions, revenue, orders or engagement
✓
✓
✓
✓
Temporary Shuffle to Pick Winning Content
Temporarily shuffle video order to surface top-performing content
✓
✓
✓
✓
Assign Video Feed to Highlight
Use a video feed as a Highlight inside the Highlights widget
✓
✓
✓
✓
Performance Analytics
Track ROI, revenue uplift, and conversions with instant insights via AI
Performance Overview Dashboard
See high-level storewide performance metrics in one place
✓
✓
✓
✓
Track 4 Buying Scenarios
Track conversions, revenue and orders across 4 scenarios: basic, in-video, post-video, and influenced
✓
✓
✓
✓
Conversions Dashboard
Track conversions and uplift from shoppable video, with detailed breakdown by purchase scenario — showing both totals and scenario share
✓
✓
✓
✓
Revenue Dashboard
Track total revenue driven by shoppable video, including breakdown by purchase scenario in both absolute values and share of total
✓
✓
✓
✓
Orders Dashboard
Track total orders influenced by shoppable video, including breakdown by purchase scenario in both absolute numbers and percentage share
✓
✓
✓
✓
Engagement Dashboard
Track engaged visitors, engagement rate, average watch time, average videos watched per engaged visitor, and total video watch time
✓
✓
✓
✓
Complete Video Conversion Funnel
Visualize shopper journey from page view to purchase by tracking drop-off and conversion rates across each interaction stage
✓
✓
✓
✓
Usage Analytics
Monitor overall account usage and usage limits
✓
✓
✓
✓
Video Performance Analytics
Track conversions, orders, and revenue for each video - with detailed insights into CTR, watch time, engagement, skip rate, and attribution breakdown by purchase scenario
—
✓
✓
✓
Widget Performance Analytics
Track conversions, orders, and revenue driven by each widget - along with CTR, engagement, views, watch time, and attribution breakdown by purchase scenario
—
✓
✓
✓
Top Performing Videos and Widgets Tables
Rank your top-performing videos and widgets by conversion, revenue, orders or engagement
—
✓
✓
✓
ROI Analytics
Measure return on investment from VideoPoint
—
✓
✓
✓
A/B Testing
Compare widget or video variants with A/B testing
—
—
—
✓
Instant Insights with AI Analytics
Ask plain-English questions and get instant insights via AI chatbot
—
—
—
✓
Export Reports as PDF
Export dashboards and reports as downloadable PDF files
✓
✓
✓
✓
Custom Branding
Customize branding settings across widgets and videos
Remove VideoPoint Branding
On Starter and Basic - remove VideoPoint branding by contacting support via chat
—
Via support chat
✓
✓
Add Your Branding
Apply your branding to the video player and VideoPoint product pages
—
✓
✓
✓
Global Styles
Save time by setting up global style presets for widgets and videos
Soon
Soon
Soon
Soon
Workflow Automations
Save time and focus on what matters with full-cycle automation
Auto-Import from Instagram and TikTok
Automatically sync all videos from Instagram and TikTok to your VideoPoint account
✓
✓
✓
✓
Auto-Tag Videos with AI
Use AI to auto-tag products in videos or get tagging suggestions with adjustable similarity threshold and tagging limits
—
—
✓
✓
Auto-Publish Videos to Widgets
Automatically publish new videos to the right widgets based on tags, labels, and Video Feed filters
✓
✓
✓
✓
Auto-Test Videos with Smart Shuffle
Automatically rotate videos using shuffle mode to identify top performers based on engagement, conversions, or revenue
Soon
Soon
Soon
Soon
Auto-Disable Videos with Out-of-Stock Products
Automatically remove videos featuring products that are out of stock
✓
✓
✓
✓
Video Content Management
Manage your entire video library in one place with advanced tools and automations
Auto-Import & Sync Videos from Instagram
Connect your Instagram account to auto-import Reels & UGC
✓
✓
✓
✓
Auto-Import & Sync Videos from TikTok
Connect your TikTok account to auto-import your TikTok videos
✓
✓
✓
✓
Bulk Upload from Device Storage
Upload multiple videos at once from your device
✓
✓
✓
✓
Bulk Actions
Apply product tags, labels, and settings to multiple videos at once
✓
✓
✓
✓
At-Scale Embedding
Use a single widget with dynamic content across multiple pages for faster setup
✓
✓
✓
✓
Auto-Match Videos with PDPs and Collection Pages
Automatically display relevant videos on PDPs and collection pages using video tags and feed rules
✓
✓
✓
✓
Real-Time Inventory
Automatically hide videos when tagged products go out of stock
✓
✓
✓
✓
Video Labels
Use labels to organize and group your video content
✓
✓
✓
✓
Video Feeds
Save custom filters as reusable Video Feeds to power widgets and automation
✓
✓
✓
✓
Sharing
Distribute your videos across channels to drive traffic and sales
Share by link
Copy a direct link to any shoppable video or landing page
✓
✓
✓
✓
Share on social
Share videos directly to social media platforms
✓
✓
✓
✓
Share on WhatsApp
Share videos in WhatsApp chats and flows
✓
✓
✓
✓
Device share menu
Enable native share options through the shopper’s device menu
✓
✓
✓
✓
Support
Access our full support team through multiple channels
24/7 Chat Support
Chat with our team directly from the platform
✓
✓
✓
✓
Feature Requests
Submit and vote on new feature requests
—
✓
✓
✓
1:1 Personalized Onboarding
Personalized onboarding sessions to help you get started fast
—
—
✓
✓
Dedicated Success Manager
Work closely with a dedicated success expert to grow your account
—
—
✓
✓
Implementation Strategy
Receive a customized implementation strategy based on your business needs and best practices
—
—
✓
✓
Roadmap Priority
Your input is considered when prioritizing our roadmap
—
—
✓
✓
Done-With-You-Setup
We’ll handle the full setup process from A to Z for you
—
—
✓
✓
Get Early Access to New Features
Be the first to test and use new features before public release
—
—
✓
✓
Performance Review Meetings
Join recurring meetings to review performance and growth opportunities
—
—
—
✓
Co-Create New Features
Collaborate directly with our product team to shape future features
—
—
—
✓
Get Help via VideoPoint Partner Network
Access exclusive support and solutions through our partner network
—
—
—
✓
Get Featured at Conferences and Events
Get exposure at industry events through case studies and showcases
—
—
—
✓
Private Slack Connect / WhatsApp Channel
Stay in touch through a dedicated Slack or WhatsApp channel with our team
—
—
—
✓
Integrations
Connect to the tools and platforms you already use
E-Commerce Platforms: Shopify, Shopify Plus
Seamlessly integrate with Shopify and Shopify Plus
✓
✓
✓
✓
Shopify Shop App
Display shoppable videos in Shopify’s Shop App
Soon
Soon
Soon
Soon
Social Platforms: TikTok, Instagram
Sync videos from TikTok and Instagram
✓
✓
✓
✓
AI Video: Google Veo, Kling, OpenAI Sora
Generate videos with the latest AI tools like Veo, Sora, and Kling
✓
✓
✓
✓
AI Images: Google Nano Banana
Generate product visuals using image AI tools
✓
✓
✓
✓
AI Chat: ChatGPT
Use ChatGPT to power conversational and insight tools
✓
✓
✓
✓
Mobile App Builder: Tapcart
Build mobile apps with Tapcart (Upvote to prioritize)
Soon
Soon
Soon
Soon
Landing Page Builder: Pagefly
Design landing pages with Pagefly (Upvote to prioritize)
Soon
Soon
Soon
Soon
Ratings & Review Platforms
Sync reviews from Yotpo, Judge.me, Stamped, Junip, Opinew, Reviews.io, Loox, and Okendo
Soon
Soon
Soon
Soon
WhatsApp: Dondy
Enable WhatsApp video sharing and campaigns via Dondy
✓
✓
✓
✓
Email: Klaviyo
Integrate with Klaviyo for email marketing (Coming Soon)
Soon
Soon
Soon
Soon
SMS: YipSMS
Use YipSMS to share shoppable videos via SMS
✓
✓
✓
✓
Features
AI Content Creation
Create high quality AI videos and photos
AI Points/Month
Use points to generate AI-powered images and 5s or 10s videos
3,000
~30×5-sec videos
Additional Points, $/1000
Purchase additional points as needed for AI image and video generation
$6
AI Creator: one chat for content production
Purchase additional points as needed for AI image and video generation
✓
Promptless AI Templates
Use predefined templates for various video formats like lookbooks or lifestyle content.
✓
Photo-to-video generation
Turn product photos into catalog-style videos.
✓
Auto-prompt generation
Eliminate blank-page paralysis with AI-generated video prompts.
✓
Instantly shoppable AI videos
Videos are instantly shoppable—no manual product tagging required.
✓
Auto-publish in widgets based on product tags
Videos automatically appear on the right pages based on product tags.
✓
Ready-to-use avatars
Choose from a set of prebuilt AI-generated avatars.
✓
Custom avatars
Generate avatars tailored to your brand and model preferences.
✓
Multi-cut video generation
Stitch multiple photos into a single multi-scene video.
✓
Set start & end video frame using photos
Set custom start and end frames for the video using selected photos.
✓
Bulk video generation
Upload a CSV or select SKUs to generate videos at scale.
✓
Virtual AI Try-On
Increase sales and reduce returns with TryPoint - AI virtual try-on
View TryPoint on the Shopify App StoreTryPoint compatible
Let shoppers try before they buy without leaving home
✓
Shoppable Videos
Convert video views into sales with shoppable videos
Video views/month
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
2,000
Additional Video Views, $/1000
Buy additional video views as needed.
$9
Widget impressions
Widget impressions are unlimited and not billed.
Unlimited
Video clicks
Video clicks are free and unlimited.
Unlimited
Tag products in videos
Tag products in videos to make them shoppable.
✓
Bulk videos tagging
Tag multiple videos with products at once.
✓
Tag videos with multiple products
Add multiple product tags to a single video.
✓
Shoppable Videos on Website
Embed shoppable videos on any store page using customizable widgets
Unlimited Stories widgets on any page
Add Instagram-style Stories to any page to drive engagement and sales.
✓
Unlimited Carousel widgets on any page
Showcase products in a scrollable Carousel to increase conversions.
✓
Unlimited Floating widgets on any page
Use the Floating widget to capture attention and keep shoppers engaged.
Soon
Unlimited Highlights widgets on any page
Boost engagement up to 4× with our best-in-class Highlights widget.
✓
Unlimited Video Landing Pages
Create TikTok Shop–style video landing pages without app installation.
✓
Video Landing Pages
Launch TikTok-style shoppable video pages to power high-converting campaigns
TikTok-style Pages on Your Domain
TikTok Shop experience on your domain to supercharge ads and campaigns
✓
Embedded Video Landing Pages
Seamlessly embed video landing pages as new pages of your online store
✓
Shoppable Video Off-Site Embedding
Embed shoppable videos off-site to drive traffic and boost conversions across email, SMS, and paid campaigns
Shoppable videos as Links
Share shoppable video landing pages as direct links in any channel
✓
Shoppable Videos in Email, SMS & WhatsApp
Include shoppable videos in Email, SMS, or WhatsApp flows and campaigns
✓
Widgets Customization
Set widget design and behavior to match your brand for a seamless experience
Widget Design and Layout
Customize widget block width, thumbnail size, radius, background, layout, borders, navigation, heading, CTA buttons, product cards, colors and fonts
✓
Widget Behaviour
Control play button animation and autoplay settings
✓
Video Player
Customize CTA buttons (view product, buy button), and product cards visibility and appearance with custom CTAs, colors, shapes, borders, metafields
✓
Product Card
Set product card visibility and define target page: Shopify PDP or VideoPoint PDP, with support for metafields and reviews
✓
CTA buttons
Customize CTA buttons (view product, buy button), and product cards visibility and appearance with custom CTAs, colors, shapes, borders, metafields
✓
Buy Button
Set buy button CTA and shoppable action: add to cart, direct to cart, direct to checkout; and appearance: icon, shape, color, border, shape, layout, visibility
✓
Product Details Page
Customize the Product Details Page with metafields, set buy button CTA and shoppable action: add to cart, direct to cart, direct to checkout; and appearance: icon, CTA, shape, color, border, shape
✓
Widget Display Rules
Set rules on where and how you want your widgets to be displayed
✓
Video Interactions and Experiences
Widget settings and customizations for a fully on-brand shoppable video experience
Add to Cart Shoppable Action
Adds product to cart and lets the shopper view the cart
✓
Direct to Cart Shoppable Action
Adds product to cart and redirects the shopper to the cart page
✓
Direct to Checkout Shoppable Action
Adds product to cart and redirects the shopper to checkout
✓
Custom CTAs
Set your own custom CTAs on buy buttons
✓
Social Share Button
Let shoppers share videos via copied link, device share menu or WhatsApp
✓
Like Button & Wishlist
Let shoppers like videos and build wishlists from liked products
✓
Dynamic Multi-Currency
Display product prices in the shopper’s local currency
✓
Language Localization
Display widgets in 38 languages for international shoppers
✓
Widget A/B Testing
Test widget performance and measure impact with A/B testing
—
Social Listening
Collect user-generated content automatically from social media
Find and Auto-Import UGC from Instagram
Find and import all Instagram Reels where your account is mentioned
✓
Social Shopping
Turn social engagement into sales with shoppable social feeds
Shoppable Instagram Feed
Create a synced or curated shoppable Instagram feed with your posts, Reels and Stories
✓
Shoppable TikTok Feed
Create a synced or curated shoppable TikTok video feed
✓
Smart Video Feeds
Create dynamic video feeds with filters and assign them to any automated widget
Create Custom Reusable Video Feeds
Build reusable video feeds and connect them to any automated widget
✓
Scope Out Videos with Multiple Filters
Filter videos by labels, tagged products, collections, or performance metrics
✓
Sort and Shuffle Videos
Shuffle videos or sort them by conversions, revenue, orders or engagement
✓
Temporary Shuffle to Pick Winning Content
Temporarily shuffle video order to surface top-performing content
✓
Assign Video Feed to Highlight
Use a video feed as a Highlight inside the Highlights widget
✓
Performance Analytics
Track ROI, revenue uplift, and conversions with instant insights via AI
Performance Overview Dashboard
See high-level storewide performance metrics in one place
✓
Track 4 Buying Scenarios
Track conversions, revenue and orders across 4 scenarios: basic, in-video, post-video, and influenced
✓
Conversions Dashboard
Track conversions and uplift from shoppable video, with detailed breakdown by purchase scenario — showing both totals and scenario share
✓
Revenue Dashboard
Track total revenue driven by shoppable video, including breakdown by purchase scenario in both absolute values and share of total
✓
Orders Dashboard
Track total orders influenced by shoppable video, including breakdown by purchase scenario in both absolute numbers and percentage share
✓
Engagement Dashboard
Track engaged visitors, engagement rate, average watch time, average videos watched per engaged visitor, and total video watch time
✓
Complete Video Conversion Funnel
Visualize shopper journey from page view to purchase by tracking drop-off and conversion rates across each interaction stage
✓
Usage Analytics
Monitor overall account usage and usage limits
✓
Video Performance Analytics
Track conversions, orders, and revenue for each video - with detailed insights into CTR, watch time, engagement, skip rate, and attribution breakdown by purchase scenario
✓
Widget Performance Analytics
Track conversions, orders, and revenue driven by each widget - along with CTR, engagement, views, watch time, and attribution breakdown by purchase scenario
✓
Top Performing Videos and Widgets Tables
Rank your top-performing videos and widgets by conversion, revenue, orders or engagement
✓
ROI Analytics
Measure return on investment from VideoPoint
✓
A/B Testing
Compare widget or video variants with A/B testing
—
Instant Insights with AI Analytics
Ask plain-English questions and get instant insights via AI chatbot
—
Export Reports as PDF
Export dashboards and reports as downloadable PDF files
✓
Custom Branding
Customize branding settings across widgets and videos
Remove VideoPoint Branding
On Starter and Basic - remove VideoPoint branding by contacting support via chat
Via support chat
Add Your Branding
Apply your branding to the video player and VideoPoint product pages
✓
Global Styles
Save time by setting up global style presets for widgets and videos
Soon
Workflow Automations
Save time and focus on what matters with full-cycle automation
Auto-Import from Instagram and TikTok
Automatically sync all videos from Instagram and TikTok to your VideoPoint account
✓
Auto-Tag Videos with AI
Use AI to auto-tag products in videos or get tagging suggestions with adjustable similarity threshold and tagging limits
—
Auto-Publish Videos to Widgets
Automatically publish new videos to the right widgets based on tags, labels, and Video Feed filters
✓
Auto-Test Videos with Smart Shuffle
Automatically rotate videos using shuffle mode to identify top performers based on engagement, conversions, or revenue
Soon
Auto-Disable Videos with Out-of-Stock Products
Automatically remove videos featuring products that are out of stock
✓
Video Content Management
Manage your entire video library in one place with advanced tools and automations
Auto-Import & Sync Videos from Instagram
Connect your Instagram account to auto-import Reels & UGC
✓
Auto-Import & Sync Videos from TikTok
Connect your TikTok account to auto-import your TikTok videos
✓
Bulk Upload from Device Storage
Upload multiple videos at once from your device
✓
Bulk Actions
Apply product tags, labels, and settings to multiple videos at once
✓
At-Scale Embedding
Use a single widget with dynamic content across multiple pages for faster setup
✓
Auto-Match Videos with PDPs and Collection Pages
Automatically display relevant videos on PDPs and collection pages using video tags and feed rules
✓
Real-Time Inventory
Automatically hide videos when tagged products go out of stock
✓
Video Labels
Use labels to organize and group your video content
✓
Video Feeds
Save custom filters as reusable Video Feeds to power widgets and automation
✓
Sharing
Distribute your videos across channels to drive traffic and sales
Share by link
Copy a direct link to any shoppable video or landing page
✓
Share on social
Share videos directly to social media platforms
✓
Share on WhatsApp
Share videos in WhatsApp chats and flows
✓
Device share menu
Enable native share options through the shopper’s device menu
✓
Support
Access our full support team through multiple channels
24/7 Chat Support
Chat with our team directly from the platform
✓
Feature Requests
Submit and vote on new feature requests
✓
1:1 Personalized Onboarding
Personalized onboarding sessions to help you get started fast
—
Dedicated Success Manager
Work closely with a dedicated success expert to grow your account
—
Implementation Strategy
Receive a customized implementation strategy based on your business needs and best practices
—
Roadmap Priority
Your input is considered when prioritizing our roadmap
—
Done-With-You-Setup
We’ll handle the full setup process from A to Z for you
—
Get Early Access to New Features
Be the first to test and use new features before public release
—
Performance Review Meetings
Join recurring meetings to review performance and growth opportunities
—
Co-Create New Features
Collaborate directly with our product team to shape future features
—
Get Help via VideoPoint Partner Network
Access exclusive support and solutions through our partner network
—
Get Featured at Conferences and Events
Get exposure at industry events through case studies and showcases
—
Private Slack Connect / WhatsApp Channel
Stay in touch through a dedicated Slack or WhatsApp channel with our team
—
Integrations
Connect to the tools and platforms you already use
E-Commerce Platforms: Shopify, Shopify Plus
Seamlessly integrate with Shopify and Shopify Plus
✓
Shopify Shop App
Display shoppable videos in Shopify’s Shop App
Soon
Social Platforms: TikTok, Instagram
Sync videos from TikTok and Instagram
✓
AI Video: Google Veo, Kling, OpenAI Sora
Generate videos with the latest AI tools like Veo, Sora, and Kling
✓
AI Images: Google Nano Banana
Generate product visuals using image AI tools
✓
AI Chat: ChatGPT
Use ChatGPT to power conversational and insight tools
✓
Mobile App Builder: Tapcart
Build mobile apps with Tapcart (Upvote to prioritize)
Soon
Landing Page Builder: Pagefly
Design landing pages with Pagefly (Upvote to prioritize)
Soon
Ratings & Review Platforms
Sync reviews from Yotpo, Judge.me, Stamped, Junip, Opinew, Reviews.io, Loox, and Okendo
Soon
WhatsApp: Dondy
Enable WhatsApp video sharing and campaigns via Dondy
✓
Email: Klaviyo
Integrate with Klaviyo for email marketing (Coming Soon)
Soon
SMS: YipSMS
Use YipSMS to share shoppable videos via SMS
✓
Features
AI Content Creation
Create high quality AI videos and photos
AI Points/Month
Use points to generate AI-powered images and 5s or 10s videos
18,000
~180×5-sec videos
Additional Points, $/1000
Purchase additional points as needed for AI image and video generation
$5
AI Creator: one chat for content production
Purchase additional points as needed for AI image and video generation
✓
Promptless AI Templates
Use predefined templates for various video formats like lookbooks or lifestyle content.
✓
Photo-to-video generation
Turn product photos into catalog-style videos.
✓
Auto-prompt generation
Eliminate blank-page paralysis with AI-generated video prompts.
✓
Instantly shoppable AI videos
Videos are instantly shoppable—no manual product tagging required.
✓
Auto-publish in widgets based on product tags
Videos automatically appear on the right pages based on product tags.
✓
Ready-to-use avatars
Choose from a set of prebuilt AI-generated avatars.
✓
Custom avatars
Generate avatars tailored to your brand and model preferences.
✓
Multi-cut video generation
Stitch multiple photos into a single multi-scene video.
✓
Set start & end video frame using photos
Set custom start and end frames for the video using selected photos.
✓
Bulk video generation
Upload a CSV or select SKUs to generate videos at scale.
✓
Virtual AI Try-On
Increase sales and reduce returns with TryPoint - AI virtual try-on
View TryPoint on the Shopify App StoreTryPoint compatible
Let shoppers try before they buy without leaving home
✓
Shoppable Videos
Convert video views into sales with shoppable videos
Video views/month
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
20,000
Additional Video Views, $/1000
Buy additional video views as needed.
$6
Widget impressions
Widget impressions are unlimited and not billed.
Unlimited
Video clicks
Video clicks are free and unlimited.
Unlimited
Tag products in videos
Tag products in videos to make them shoppable.
✓
Bulk videos tagging
Tag multiple videos with products at once.
✓
Tag videos with multiple products
Add multiple product tags to a single video.
✓
Shoppable Videos on Website
Embed shoppable videos on any store page using customizable widgets
Unlimited Stories widgets on any page
Add Instagram-style Stories to any page to drive engagement and sales.
✓
Unlimited Carousel widgets on any page
Showcase products in a scrollable Carousel to increase conversions.
✓
Unlimited Floating widgets on any page
Use the Floating widget to capture attention and keep shoppers engaged.
Soon
Unlimited Highlights widgets on any page
Boost engagement up to 4× with our best-in-class Highlights widget.
✓
Unlimited Video Landing Pages
Create TikTok Shop–style video landing pages without app installation.
✓
Video Landing Pages
Launch TikTok-style shoppable video pages to power high-converting campaigns
TikTok-style Pages on Your Domain
TikTok Shop experience on your domain to supercharge ads and campaigns
✓
Embedded Video Landing Pages
Seamlessly embed video landing pages as new pages of your online store
✓
Shoppable Video Off-Site Embedding
Embed shoppable videos off-site to drive traffic and boost conversions across email, SMS, and paid campaigns
Shoppable videos as Links
Share shoppable video landing pages as direct links in any channel
✓
Shoppable Videos in Email, SMS & WhatsApp
Include shoppable videos in Email, SMS, or WhatsApp flows and campaigns
✓
Widgets Customization
Set widget design and behavior to match your brand for a seamless experience
Widget Design and Layout
Customize widget block width, thumbnail size, radius, background, layout, borders, navigation, heading, CTA buttons, product cards, colors and fonts
✓
Widget Behaviour
Control play button animation and autoplay settings
✓
Video Player
Customize CTA buttons (view product, buy button), and product cards visibility and appearance with custom CTAs, colors, shapes, borders, metafields
✓
Product Card
Set product card visibility and define target page: Shopify PDP or VideoPoint PDP, with support for metafields and reviews
✓
CTA buttons
Customize CTA buttons (view product, buy button), and product cards visibility and appearance with custom CTAs, colors, shapes, borders, metafields
✓
Buy Button
Set buy button CTA and shoppable action: add to cart, direct to cart, direct to checkout; and appearance: icon, shape, color, border, shape, layout, visibility
✓
Product Details Page
Customize the Product Details Page with metafields, set buy button CTA and shoppable action: add to cart, direct to cart, direct to checkout; and appearance: icon, CTA, shape, color, border, shape
✓
Widget Display Rules
Set rules on where and how you want your widgets to be displayed
✓
Video Interactions and Experiences
Widget settings and customizations for a fully on-brand shoppable video experience
Add to Cart Shoppable Action
Adds product to cart and lets the shopper view the cart
✓
Direct to Cart Shoppable Action
Adds product to cart and redirects the shopper to the cart page
✓
Direct to Checkout Shoppable Action
Adds product to cart and redirects the shopper to checkout
✓
Custom CTAs
Set your own custom CTAs on buy buttons
✓
Social Share Button
Let shoppers share videos via copied link, device share menu or WhatsApp
✓
Like Button & Wishlist
Let shoppers like videos and build wishlists from liked products
✓
Dynamic Multi-Currency
Display product prices in the shopper’s local currency
✓
Language Localization
Display widgets in 38 languages for international shoppers
✓
Widget A/B Testing
Test widget performance and measure impact with A/B testing
✓
Social Listening
Collect user-generated content automatically from social media
Find and Auto-Import UGC from Instagram
Find and import all Instagram Reels where your account is mentioned
✓
Social Shopping
Turn social engagement into sales with shoppable social feeds
Shoppable Instagram Feed
Create a synced or curated shoppable Instagram feed with your posts, Reels and Stories
✓
Shoppable TikTok Feed
Create a synced or curated shoppable TikTok video feed
✓
Smart Video Feeds
Create dynamic video feeds with filters and assign them to any automated widget
Create Custom Reusable Video Feeds
Build reusable video feeds and connect them to any automated widget
✓
Scope Out Videos with Multiple Filters
Filter videos by labels, tagged products, collections, or performance metrics
✓
Sort and Shuffle Videos
Shuffle videos or sort them by conversions, revenue, orders or engagement
✓
Temporary Shuffle to Pick Winning Content
Temporarily shuffle video order to surface top-performing content
✓
Assign Video Feed to Highlight
Use a video feed as a Highlight inside the Highlights widget
✓
Performance Analytics
Track ROI, revenue uplift, and conversions with instant insights via AI
Performance Overview Dashboard
See high-level storewide performance metrics in one place
✓
Track 4 Buying Scenarios
Track conversions, revenue and orders across 4 scenarios: basic, in-video, post-video, and influenced
✓
Conversions Dashboard
Track conversions and uplift from shoppable video, with detailed breakdown by purchase scenario — showing both totals and scenario share
✓
Revenue Dashboard
Track total revenue driven by shoppable video, including breakdown by purchase scenario in both absolute values and share of total
✓
Orders Dashboard
Track total orders influenced by shoppable video, including breakdown by purchase scenario in both absolute numbers and percentage share
✓
Engagement Dashboard
Track engaged visitors, engagement rate, average watch time, average videos watched per engaged visitor, and total video watch time
✓
Complete Video Conversion Funnel
Visualize shopper journey from page view to purchase by tracking drop-off and conversion rates across each interaction stage
✓
Usage Analytics
Monitor overall account usage and usage limits
✓
Video Performance Analytics
Track conversions, orders, and revenue for each video - with detailed insights into CTR, watch time, engagement, skip rate, and attribution breakdown by purchase scenario
✓
Widget Performance Analytics
Track conversions, orders, and revenue driven by each widget - along with CTR, engagement, views, watch time, and attribution breakdown by purchase scenario
✓
Top Performing Videos and Widgets Tables
Rank your top-performing videos and widgets by conversion, revenue, orders or engagement
✓
ROI Analytics
Measure return on investment from VideoPoint
✓
A/B Testing
Compare widget or video variants with A/B testing
—
Instant Insights with AI Analytics
Ask plain-English questions and get instant insights via AI chatbot
—
Export Reports as PDF
Export dashboards and reports as downloadable PDF files
✓
Custom Branding
Customize branding settings across widgets and videos
Remove VideoPoint Branding
On Starter and Basic - remove VideoPoint branding by contacting support via chat
✓
Add Your Branding
Apply your branding to the video player and VideoPoint product pages
✓
Global Styles
Save time by setting up global style presets for widgets and videos
Soon
Workflow Automations
Save time and focus on what matters with full-cycle automation
Auto-Import from Instagram and TikTok
Automatically sync all videos from Instagram and TikTok to your VideoPoint account
✓
Auto-Tag Videos with AI
Use AI to auto-tag products in videos or get tagging suggestions with adjustable similarity threshold and tagging limits
✓
Auto-Publish Videos to Widgets
Automatically publish new videos to the right widgets based on tags, labels, and Video Feed filters
✓
Auto-Test Videos with Smart Shuffle
Automatically rotate videos using shuffle mode to identify top performers based on engagement, conversions, or revenue
Soon
Auto-Disable Videos with Out-of-Stock Products
Automatically remove videos featuring products that are out of stock
✓
Video Content Management
Manage your entire video library in one place with advanced tools and automations
Auto-Import & Sync Videos from Instagram
Connect your Instagram account to auto-import Reels & UGC
✓
Auto-Import & Sync Videos from TikTok
Connect your TikTok account to auto-import your TikTok videos
✓
Bulk Upload from Device Storage
Upload multiple videos at once from your device
✓
Bulk Actions
Apply product tags, labels, and settings to multiple videos at once
✓
At-Scale Embedding
Use a single widget with dynamic content across multiple pages for faster setup
✓
Auto-Match Videos with PDPs and Collection Pages
Automatically display relevant videos on PDPs and collection pages using video tags and feed rules
✓
Real-Time Inventory
Automatically hide videos when tagged products go out of stock
✓
Video Labels
Use labels to organize and group your video content
✓
Video Feeds
Save custom filters as reusable Video Feeds to power widgets and automation
✓
Sharing
Distribute your videos across channels to drive traffic and sales
Share by link
Copy a direct link to any shoppable video or landing page
✓
Share on social
Share videos directly to social media platforms
✓
Share on WhatsApp
Share videos in WhatsApp chats and flows
✓
Device share menu
Enable native share options through the shopper’s device menu
✓
Support
Access our full support team through multiple channels
24/7 Chat Support
Chat with our team directly from the platform
✓
Feature Requests
Submit and vote on new feature requests
✓
1:1 Personalized Onboarding
Personalized onboarding sessions to help you get started fast
✓
Dedicated Success Manager
Work closely with a dedicated success expert to grow your account
✓
Implementation Strategy
Receive a customized implementation strategy based on your business needs and best practices
✓
Roadmap Priority
Your input is considered when prioritizing our roadmap
✓
Done-With-You-Setup
We’ll handle the full setup process from A to Z for you
✓
Get Early Access to New Features
Be the first to test and use new features before public release
✓
Performance Review Meetings
Join recurring meetings to review performance and growth opportunities
—
Co-Create New Features
Collaborate directly with our product team to shape future features
—
Get Help via VideoPoint Partner Network
Access exclusive support and solutions through our partner network
—
Get Featured at Conferences and Events
Get exposure at industry events through case studies and showcases
—
Private Slack Connect / WhatsApp Channel
Stay in touch through a dedicated Slack or WhatsApp channel with our team
—
Integrations
Connect to the tools and platforms you already use
E-Commerce Platforms: Shopify, Shopify Plus
Seamlessly integrate with Shopify and Shopify Plus
✓
Shopify Shop App
Display shoppable videos in Shopify’s Shop App
Soon
Social Platforms: TikTok, Instagram
Sync videos from TikTok and Instagram
✓
AI Video: Google Veo, Kling, OpenAI Sora
Generate videos with the latest AI tools like Veo, Sora, and Kling
✓
AI Images: Google Nano Banana
Generate product visuals using image AI tools
✓
AI Chat: ChatGPT
Use ChatGPT to power conversational and insight tools
✓
Mobile App Builder: Tapcart
Build mobile apps with Tapcart (Upvote to prioritize)
Soon
Landing Page Builder: Pagefly
Design landing pages with Pagefly (Upvote to prioritize)
Soon
Ratings & Review Platforms
Sync reviews from Yotpo, Judge.me, Stamped, Junip, Opinew, Reviews.io, Loox, and Okendo
Soon
WhatsApp: Dondy
Enable WhatsApp video sharing and campaigns via Dondy
✓
Email: Klaviyo
Integrate with Klaviyo for email marketing (Coming Soon)
Soon
SMS: YipSMS
Use YipSMS to share shoppable videos via SMS
✓
Features
AI Content Creation
Create high quality AI videos and photos
AI Points/Month
Use points to generate AI-powered images and 5s or 10s videos
60,000
~600×5-sec videos
Additional Points, $/1000
Purchase additional points as needed for AI image and video generation
$4
AI Creator: one chat for content production
Purchase additional points as needed for AI image and video generation
✓
Promptless AI Templates
Use predefined templates for various video formats like lookbooks or lifestyle content.
✓
Photo-to-video generation
Turn product photos into catalog-style videos.
✓
Auto-prompt generation
Eliminate blank-page paralysis with AI-generated video prompts.
✓
Instantly shoppable AI videos
Videos are instantly shoppable—no manual product tagging required.
✓
Auto-publish in widgets based on product tags
Videos automatically appear on the right pages based on product tags.
✓
Ready-to-use avatars
Choose from a set of prebuilt AI-generated avatars.
✓
Custom avatars
Generate avatars tailored to your brand and model preferences.
✓
Multi-cut video generation
Stitch multiple photos into a single multi-scene video.
✓
Set start & end video frame using photos
Set custom start and end frames for the video using selected photos.
✓
Bulk video generation
Upload a CSV or select SKUs to generate videos at scale.
✓
Virtual AI Try-On
Increase sales and reduce returns with TryPoint - AI virtual try-on
View TryPoint on the Shopify App StoreTryPoint compatible
Let shoppers try before they buy without leaving home
✓
Shoppable Videos
Convert video views into sales with shoppable videos
Video views/month
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
100,000
Additional Video Views, $/1000
Buy additional video views as needed.
$3
Widget impressions
Widget impressions are unlimited and not billed.
Unlimited
Video clicks
Video clicks are free and unlimited.
Unlimited
Tag products in videos
Tag products in videos to make them shoppable.
✓
Bulk videos tagging
Tag multiple videos with products at once.
✓
Tag videos with multiple products
Add multiple product tags to a single video.
✓
Shoppable Videos on Website
Embed shoppable videos on any store page using customizable widgets
Unlimited Stories widgets on any page
Add Instagram-style Stories to any page to drive engagement and sales.
✓
Unlimited Carousel widgets on any page
Showcase products in a scrollable Carousel to increase conversions.
✓
Unlimited Floating widgets on any page
Use the Floating widget to capture attention and keep shoppers engaged.
Soon
Unlimited Highlights widgets on any page
Boost engagement up to 4× with our best-in-class Highlights widget.
✓
Unlimited Video Landing Pages
Create TikTok Shop–style video landing pages without app installation.
✓
Video Landing Pages
Launch TikTok-style shoppable video pages to power high-converting campaigns
TikTok-style Pages on Your Domain
TikTok Shop experience on your domain to supercharge ads and campaigns
✓
Embedded Video Landing Pages
Seamlessly embed video landing pages as new pages of your online store
✓
Shoppable Video Off-Site Embedding
Embed shoppable videos off-site to drive traffic and boost conversions across email, SMS, and paid campaigns
Shoppable videos as Links
Share shoppable video landing pages as direct links in any channel
✓
Shoppable Videos in Email, SMS & WhatsApp
Include shoppable videos in Email, SMS, or WhatsApp flows and campaigns
✓
Widgets Customization
Set widget design and behavior to match your brand for a seamless experience
Widget Design and Layout
Customize widget block width, thumbnail size, radius, background, layout, borders, navigation, heading, CTA buttons, product cards, colors and fonts
✓
Widget Behaviour
Control play button animation and autoplay settings
✓
Video Player
Customize CTA buttons (view product, buy button), and product cards visibility and appearance with custom CTAs, colors, shapes, borders, metafields
✓
Product Card
Set product card visibility and define target page: Shopify PDP or VideoPoint PDP, with support for metafields and reviews
✓
CTA buttons
Customize CTA buttons (view product, buy button), and product cards visibility and appearance with custom CTAs, colors, shapes, borders, metafields
✓
Buy Button
Set buy button CTA and shoppable action: add to cart, direct to cart, direct to checkout; and appearance: icon, shape, color, border, shape, layout, visibility
✓
Product Details Page
Customize the Product Details Page with metafields, set buy button CTA and shoppable action: add to cart, direct to cart, direct to checkout; and appearance: icon, CTA, shape, color, border, shape
✓
Widget Display Rules
Set rules on where and how you want your widgets to be displayed
✓
Video Interactions and Experiences
Widget settings and customizations for a fully on-brand shoppable video experience
Add to Cart Shoppable Action
Adds product to cart and lets the shopper view the cart
✓
Direct to Cart Shoppable Action
Adds product to cart and redirects the shopper to the cart page
✓
Direct to Checkout Shoppable Action
Adds product to cart and redirects the shopper to checkout
✓
Custom CTAs
Set your own custom CTAs on buy buttons
✓
Social Share Button
Let shoppers share videos via copied link, device share menu or WhatsApp
✓
Like Button & Wishlist
Let shoppers like videos and build wishlists from liked products
✓
Dynamic Multi-Currency
Display product prices in the shopper’s local currency
✓
Language Localization
Display widgets in 38 languages for international shoppers
✓
Widget A/B Testing
Test widget performance and measure impact with A/B testing
✓
Social Listening
Collect user-generated content automatically from social media
Find and Auto-Import UGC from Instagram
Find and import all Instagram Reels where your account is mentioned
✓
Social Shopping
Turn social engagement into sales with shoppable social feeds
Shoppable Instagram Feed
Create a synced or curated shoppable Instagram feed with your posts, Reels and Stories
✓
Shoppable TikTok Feed
Create a synced or curated shoppable TikTok video feed
✓
Smart Video Feeds
Create dynamic video feeds with filters and assign them to any automated widget
Create Custom Reusable Video Feeds
Build reusable video feeds and connect them to any automated widget
✓
Scope Out Videos with Multiple Filters
Filter videos by labels, tagged products, collections, or performance metrics
✓
Sort and Shuffle Videos
Shuffle videos or sort them by conversions, revenue, orders or engagement
✓
Temporary Shuffle to Pick Winning Content
Temporarily shuffle video order to surface top-performing content
✓
Assign Video Feed to Highlight
Use a video feed as a Highlight inside the Highlights widget
✓
Performance Analytics
Track ROI, revenue uplift, and conversions with instant insights via AI
Performance Overview Dashboard
See high-level storewide performance metrics in one place
✓
Track 4 Buying Scenarios
Track conversions, revenue and orders across 4 scenarios: basic, in-video, post-video, and influenced
✓
Conversions Dashboard
Track conversions and uplift from shoppable video, with detailed breakdown by purchase scenario — showing both totals and scenario share
✓
Revenue Dashboard
Track total revenue driven by shoppable video, including breakdown by purchase scenario in both absolute values and share of total
✓
Orders Dashboard
Track total orders influenced by shoppable video, including breakdown by purchase scenario in both absolute numbers and percentage share
✓
Engagement Dashboard
Track engaged visitors, engagement rate, average watch time, average videos watched per engaged visitor, and total video watch time
✓
Complete Video Conversion Funnel
Visualize shopper journey from page view to purchase by tracking drop-off and conversion rates across each interaction stage
✓
Usage Analytics
Monitor overall account usage and usage limits
✓
Video Performance Analytics
Track conversions, orders, and revenue for each video - with detailed insights into CTR, watch time, engagement, skip rate, and attribution breakdown by purchase scenario
✓
Widget Performance Analytics
Track conversions, orders, and revenue driven by each widget - along with CTR, engagement, views, watch time, and attribution breakdown by purchase scenario
✓
Top Performing Videos and Widgets Tables
Rank your top-performing videos and widgets by conversion, revenue, orders or engagement
✓
ROI Analytics
Measure return on investment from VideoPoint
✓
A/B Testing
Compare widget or video variants with A/B testing
✓
Instant Insights with AI Analytics
Ask plain-English questions and get instant insights via AI chatbot
✓
Export Reports as PDF
Export dashboards and reports as downloadable PDF files
✓
Custom Branding
Customize branding settings across widgets and videos
Remove VideoPoint Branding
On Starter and Basic - remove VideoPoint branding by contacting support via chat
✓
Add Your Branding
Apply your branding to the video player and VideoPoint product pages
✓
Global Styles
Save time by setting up global style presets for widgets and videos
Soon
Workflow Automations
Save time and focus on what matters with full-cycle automation
Auto-Import from Instagram and TikTok
Automatically sync all videos from Instagram and TikTok to your VideoPoint account
✓
Auto-Tag Videos with AI
Use AI to auto-tag products in videos or get tagging suggestions with adjustable similarity threshold and tagging limits
✓
Auto-Publish Videos to Widgets
Automatically publish new videos to the right widgets based on tags, labels, and Video Feed filters
✓
Auto-Test Videos with Smart Shuffle
Automatically rotate videos using shuffle mode to identify top performers based on engagement, conversions, or revenue
Soon
Auto-Disable Videos with Out-of-Stock Products
Automatically remove videos featuring products that are out of stock
✓
Video Content Management
Manage your entire video library in one place with advanced tools and automations
Auto-Import & Sync Videos from Instagram
Connect your Instagram account to auto-import Reels & UGC
✓
Auto-Import & Sync Videos from TikTok
Connect your TikTok account to auto-import your TikTok videos
✓
Bulk Upload from Device Storage
Upload multiple videos at once from your device
✓
Bulk Actions
Apply product tags, labels, and settings to multiple videos at once
✓
At-Scale Embedding
Use a single widget with dynamic content across multiple pages for faster setup
✓
Auto-Match Videos with PDPs and Collection Pages
Automatically display relevant videos on PDPs and collection pages using video tags and feed rules
✓
Real-Time Inventory
Automatically hide videos when tagged products go out of stock
✓
Video Labels
Use labels to organize and group your video content
✓
Video Feeds
Save custom filters as reusable Video Feeds to power widgets and automation
✓
Sharing
Distribute your videos across channels to drive traffic and sales
Share by link
Copy a direct link to any shoppable video or landing page
✓
Share on social
Share videos directly to social media platforms
✓
Share on WhatsApp
Share videos in WhatsApp chats and flows
✓
Device share menu
Enable native share options through the shopper’s device menu
✓
Support
Access our full support team through multiple channels
24/7 Chat Support
Chat with our team directly from the platform
✓
Feature Requests
Submit and vote on new feature requests
✓
1:1 Personalized Onboarding
Personalized onboarding sessions to help you get started fast
✓
Dedicated Success Manager
Work closely with a dedicated success expert to grow your account
✓
Implementation Strategy
Receive a customized implementation strategy based on your business needs and best practices
✓
Roadmap Priority
Your input is considered when prioritizing our roadmap
✓
Done-With-You-Setup
We’ll handle the full setup process from A to Z for you
✓
Get Early Access to New Features
Be the first to test and use new features before public release
✓
Performance Review Meetings
Join recurring meetings to review performance and growth opportunities
✓
Co-Create New Features
Collaborate directly with our product team to shape future features
✓
Get Help via VideoPoint Partner Network
Access exclusive support and solutions through our partner network
✓
Get Featured at Conferences and Events
Get exposure at industry events through case studies and showcases
✓
Private Slack Connect / WhatsApp Channel
Stay in touch through a dedicated Slack or WhatsApp channel with our team
✓
Integrations
Connect to the tools and platforms you already use
E-Commerce Platforms: Shopify, Shopify Plus
Seamlessly integrate with Shopify and Shopify Plus
✓
Shopify Shop App
Display shoppable videos in Shopify’s Shop App
Soon
Social Platforms: TikTok, Instagram
Sync videos from TikTok and Instagram
✓
AI Video: Google Veo, Kling, OpenAI Sora
Generate videos with the latest AI tools like Veo, Sora, and Kling
✓
AI Images: Google Nano Banana
Generate product visuals using image AI tools
✓
AI Chat: ChatGPT
Use ChatGPT to power conversational and insight tools
✓
Mobile App Builder: Tapcart
Build mobile apps with Tapcart (Upvote to prioritize)
Soon
Landing Page Builder: Pagefly
Design landing pages with Pagefly (Upvote to prioritize)
Soon
Ratings & Review Platforms
Sync reviews from Yotpo, Judge.me, Stamped, Junip, Opinew, Reviews.io, Loox, and Okendo
Soon
WhatsApp: Dondy
Enable WhatsApp video sharing and campaigns via Dondy
✓
Email: Klaviyo
Integrate with Klaviyo for email marketing (Coming Soon)
Soon
SMS: YipSMS
Use YipSMS to share shoppable videos via SMS
✓
Features
AI Content Creation
Create high quality AI videos and photos
AI Points/Month
Use points to generate AI-powered images and 5s or 10s videos
1500 (one time)
~15×5-sec videos
Additional Points, $/1000
Purchase additional points as needed for AI image and video generation
—
AI Creator: one chat for content production
Purchase additional points as needed for AI image and video generation
✓
Promptless AI Templates
Use predefined templates for various video formats like lookbooks or lifestyle content.
✓
Photo-to-video generation
Turn product photos into catalog-style videos.
✓
Auto-prompt generation
Eliminate blank-page paralysis with AI-generated video prompts.
✓
Instantly shoppable AI videos
Videos are instantly shoppable—no manual product tagging required.
✓
Auto-publish in widgets based on product tags
Videos automatically appear on the right pages based on product tags.
✓
Ready-to-use avatars
Choose from a set of prebuilt AI-generated avatars.
✓
Custom avatars
Generate avatars tailored to your brand and model preferences.
✓
Multi-cut video generation
Stitch multiple photos into a single multi-scene video.
✓
Set start & end video frame using photos
Set custom start and end frames for the video using selected photos.
✓
Bulk video generation
Upload a CSV or select SKUs to generate videos at scale.
—
Virtual AI Try-On
Increase sales and reduce returns with TryPoint - AI virtual try-on
View TryPoint on the Shopify App StoreTryPoint compatible
Let shoppers try before they buy without leaving home
✓
Shoppable Videos
Convert video views into sales with shoppable videos
Video views/month
A video view is counted when a visitor watches for 3+ seconds in a VideoPoint widget.
200
Additional Video Views, $/1000
Buy additional video views as needed.
—
Widget impressions
Widget impressions are unlimited and not billed.
Unlimited
Video clicks
Video clicks are free and unlimited.
Unlimited
Tag products in videos
Tag products in videos to make them shoppable.
✓
Bulk videos tagging
Tag multiple videos with products at once.
✓
Tag videos with multiple products
Add multiple product tags to a single video.
✓
Shoppable Videos on Website
Embed shoppable videos on any store page using customizable widgets
Unlimited Stories widgets on any page
Add Instagram-style Stories to any page to drive engagement and sales.
✓
Unlimited Carousel widgets on any page
Showcase products in a scrollable Carousel to increase conversions.
✓
Unlimited Floating widgets on any page
Use the Floating widget to capture attention and keep shoppers engaged.
Soon
Unlimited Highlights widgets on any page
Boost engagement up to 4× with our best-in-class Highlights widget.
—
Unlimited Video Landing Pages
Create TikTok Shop–style video landing pages without app installation.
—
Video Landing Pages
Launch TikTok-style shoppable video pages to power high-converting campaigns
TikTok-style Pages on Your Domain
TikTok Shop experience on your domain to supercharge ads and campaigns
✓
Embedded Video Landing Pages
Seamlessly embed video landing pages as new pages of your online store
✓
Shoppable Video Off-Site Embedding
Embed shoppable videos off-site to drive traffic and boost conversions across email, SMS, and paid campaigns
Shoppable videos as Links
Share shoppable video landing pages as direct links in any channel
✓
Shoppable Videos in Email, SMS & WhatsApp
Include shoppable videos in Email, SMS, or WhatsApp flows and campaigns
✓
Widgets Customization
Set widget design and behavior to match your brand for a seamless experience
Widget Design and Layout
Customize widget block width, thumbnail size, radius, background, layout, borders, navigation, heading, CTA buttons, product cards, colors and fonts
✓
Widget Behaviour
Control play button animation and autoplay settings
✓
Video Player
Customize CTA buttons (view product, buy button), and product cards visibility and appearance with custom CTAs, colors, shapes, borders, metafields
✓
Product Card
Set product card visibility and define target page: Shopify PDP or VideoPoint PDP, with support for metafields and reviews
✓
CTA buttons
Customize CTA buttons (view product, buy button), and product cards visibility and appearance with custom CTAs, colors, shapes, borders, metafields
✓
Buy Button
Set buy button CTA and shoppable action: add to cart, direct to cart, direct to checkout; and appearance: icon, shape, color, border, shape, layout, visibility
✓
Product Details Page
Customize the Product Details Page with metafields, set buy button CTA and shoppable action: add to cart, direct to cart, direct to checkout; and appearance: icon, CTA, shape, color, border, shape
✓
Widget Display Rules
Set rules on where and how you want your widgets to be displayed
✓
Video Interactions and Experiences
Widget settings and customizations for a fully on-brand shoppable video experience
Add to Cart Shoppable Action
Adds product to cart and lets the shopper view the cart
✓
Direct to Cart Shoppable Action
Adds product to cart and redirects the shopper to the cart page
✓
Direct to Checkout Shoppable Action
Adds product to cart and redirects the shopper to checkout
✓
Custom CTAs
Set your own custom CTAs on buy buttons
✓
Social Share Button
Let shoppers share videos via copied link, device share menu or WhatsApp
✓
Like Button & Wishlist
Let shoppers like videos and build wishlists from liked products
✓
Dynamic Multi-Currency
Display product prices in the shopper’s local currency
✓
Language Localization
Display widgets in 38 languages for international shoppers
✓
Widget A/B Testing
Test widget performance and measure impact with A/B testing
—
Social Listening
Collect user-generated content automatically from social media
Find and Auto-Import UGC from Instagram
Find and import all Instagram Reels where your account is mentioned
✓
Social Shopping
Turn social engagement into sales with shoppable social feeds
Shoppable Instagram Feed
Create a synced or curated shoppable Instagram feed with your posts, Reels and Stories
✓
Shoppable TikTok Feed
Create a synced or curated shoppable TikTok video feed
✓
Smart Video Feeds
Create dynamic video feeds with filters and assign them to any automated widget
Create Custom Reusable Video Feeds
Build reusable video feeds and connect them to any automated widget
✓
Scope Out Videos with Multiple Filters
Filter videos by labels, tagged products, collections, or performance metrics
✓
Sort and Shuffle Videos
Shuffle videos or sort them by conversions, revenue, orders or engagement
✓
Temporary Shuffle to Pick Winning Content
Temporarily shuffle video order to surface top-performing content
✓
Assign Video Feed to Highlight
Use a video feed as a Highlight inside the Highlights widget
✓
Performance Analytics
Track ROI, revenue uplift, and conversions with instant insights via AI
Performance Overview Dashboard
See high-level storewide performance metrics in one place
✓
Track 4 Buying Scenarios
Track conversions, revenue and orders across 4 scenarios: basic, in-video, post-video, and influenced
✓
Conversions Dashboard
Track conversions and uplift from shoppable video, with detailed breakdown by purchase scenario — showing both totals and scenario share
✓
Revenue Dashboard
Track total revenue driven by shoppable video, including breakdown by purchase scenario in both absolute values and share of total
✓
Orders Dashboard
Track total orders influenced by shoppable video, including breakdown by purchase scenario in both absolute numbers and percentage share
✓
Engagement Dashboard
Track engaged visitors, engagement rate, average watch time, average videos watched per engaged visitor, and total video watch time
✓
Complete Video Conversion Funnel
Visualize shopper journey from page view to purchase by tracking drop-off and conversion rates across each interaction stage
✓
Usage Analytics
Monitor overall account usage and usage limits
✓
Video Performance Analytics
Track conversions, orders, and revenue for each video - with detailed insights into CTR, watch time, engagement, skip rate, and attribution breakdown by purchase scenario
—
Widget Performance Analytics
Track conversions, orders, and revenue driven by each widget - along with CTR, engagement, views, watch time, and attribution breakdown by purchase scenario
—
Top Performing Videos and Widgets Tables
Rank your top-performing videos and widgets by conversion, revenue, orders or engagement
—
ROI Analytics
Measure return on investment from VideoPoint
—
A/B Testing
Compare widget or video variants with A/B testing
—
Instant Insights with AI Analytics
Ask plain-English questions and get instant insights via AI chatbot
—
Export Reports as PDF
Export dashboards and reports as downloadable PDF files
✓
Custom Branding
Customize branding settings across widgets and videos
Remove VideoPoint Branding
On Starter and Basic - remove VideoPoint branding by contacting support via chat
—
Add Your Branding
Apply your branding to the video player and VideoPoint product pages
—
Global Styles
Save time by setting up global style presets for widgets and videos
Soon
Workflow Automations
Save time and focus on what matters with full-cycle automation
Auto-Import from Instagram and TikTok
Automatically sync all videos from Instagram and TikTok to your VideoPoint account
✓
Auto-Tag Videos with AI
Use AI to auto-tag products in videos or get tagging suggestions with adjustable similarity threshold and tagging limits
—
Auto-Publish Videos to Widgets
Automatically publish new videos to the right widgets based on tags, labels, and Video Feed filters
✓
Auto-Test Videos with Smart Shuffle
Automatically rotate videos using shuffle mode to identify top performers based on engagement, conversions, or revenue
Soon
Auto-Disable Videos with Out-of-Stock Products
Automatically remove videos featuring products that are out of stock
✓
Video Content Management
Manage your entire video library in one place with advanced tools and automations
Auto-Import & Sync Videos from Instagram
Connect your Instagram account to auto-import Reels & UGC
✓
Auto-Import & Sync Videos from TikTok
Connect your TikTok account to auto-import your TikTok videos
✓
Bulk Upload from Device Storage
Upload multiple videos at once from your device
✓
Bulk Actions
Apply product tags, labels, and settings to multiple videos at once
✓
At-Scale Embedding
Use a single widget with dynamic content across multiple pages for faster setup
✓
Auto-Match Videos with PDPs and Collection Pages
Automatically display relevant videos on PDPs and collection pages using video tags and feed rules
✓
Real-Time Inventory
Automatically hide videos when tagged products go out of stock
✓
Video Labels
Use labels to organize and group your video content
✓
Video Feeds
Save custom filters as reusable Video Feeds to power widgets and automation
✓
Sharing
Distribute your videos across channels to drive traffic and sales
Share by link
Copy a direct link to any shoppable video or landing page
✓
Share on social
Share videos directly to social media platforms
✓
Share on WhatsApp
Share videos in WhatsApp chats and flows
✓
Device share menu
Enable native share options through the shopper’s device menu
✓
Support
Access our full support team through multiple channels
24/7 Chat Support
Chat with our team directly from the platform
✓
Feature Requests
Submit and vote on new feature requests
—
1:1 Personalized Onboarding
Personalized onboarding sessions to help you get started fast
—
Dedicated Success Manager
Work closely with a dedicated success expert to grow your account
—
Implementation Strategy
Receive a customized implementation strategy based on your business needs and best practices
—
Roadmap Priority
Your input is considered when prioritizing our roadmap
—
Done-With-You-Setup
We’ll handle the full setup process from A to Z for you
—
Get Early Access to New Features
Be the first to test and use new features before public release
—
Performance Review Meetings
Join recurring meetings to review performance and growth opportunities
—
Co-Create New Features
Collaborate directly with our product team to shape future features
—
Get Help via VideoPoint Partner Network
Access exclusive support and solutions through our partner network
—
Get Featured at Conferences and Events
Get exposure at industry events through case studies and showcases
—
Private Slack Connect / WhatsApp Channel
Stay in touch through a dedicated Slack or WhatsApp channel with our team
—
Integrations
Connect to the tools and platforms you already use
E-Commerce Platforms: Shopify, Shopify Plus
Seamlessly integrate with Shopify and Shopify Plus
✓
Shopify Shop App
Display shoppable videos in Shopify’s Shop App
Soon
Social Platforms: TikTok, Instagram
Sync videos from TikTok and Instagram
✓
AI Video: Google Veo, Kling, OpenAI Sora
Generate videos with the latest AI tools like Veo, Sora, and Kling
✓
AI Images: Google Nano Banana
Generate product visuals using image AI tools
✓
AI Chat: ChatGPT
Use ChatGPT to power conversational and insight tools
✓
Mobile App Builder: Tapcart
Build mobile apps with Tapcart (Upvote to prioritize)
Soon
Landing Page Builder: Pagefly
Design landing pages with Pagefly (Upvote to prioritize)
Soon
Ratings & Review Platforms
Sync reviews from Yotpo, Judge.me, Stamped, Junip, Opinew, Reviews.io, Loox, and Okendo
Soon
WhatsApp: Dondy
Enable WhatsApp video sharing and campaigns via Dondy
✓
Email: Klaviyo
Integrate with Klaviyo for email marketing (Coming Soon)
Soon
SMS: YipSMS
Use YipSMS to share shoppable videos via SMS
✓
Your Custom Plan
Available for brands with 200k+ monthly visitors.
FAQ
Questions people ask before they hit “Start Free”.
Getting Started
What is VideoPoint?
VideoPoint is an AI-powered video commerce platform for Shopify. It combines AI content creation and shoppable video in one app. Use AI Studio to create product videos, photos, and ads from your existing product images, then make all your video content shoppable with widgets that drive sales directly on your store.
How does VideoPoint work?
Install the Shopify app and your product catalog syncs automatically. From there you can do two things. First, create new content: open AI Studio, pick a template or describe what you want, and generate videos and photos using your product data, avatars, and the latest AI models. Second, make content shoppable: import existing videos from Instagram or TikTok (or upload your own), tag products, and embed shoppable video widgets on your store pages. Track everything in the analytics dashboard.
Who is VideoPoint for?
Shopify brands in fashion, apparel, swimwear, beauty, and personal care that need product content at scale. Whether you are a small brand that cannot afford traditional photo and video shoots, or a growing brand that needs hundreds of product videos across your catalog, VideoPoint is built for you.
What can I create with VideoPoint?
You can create product videos for your store pages (PDPs), social content like Instagram Reels and TikTok videos, ad creatives, lookbook imagery, 360-degree product rotation videos, runway-style walk videos, ghost mannequin product shots, lifestyle portraits, and more. All generated from your existing product photos using AI.
AI Content Creation
What is AI Studio?
AI Studio is VideoPoint's content creation workspace. It brings together your product data, templates, avatars, and the best AI models in a single chat interface. Describe what you want or pick a template, and AI Studio generates videos and photos for your products. No need to switch between separate AI tools, video editors, or design apps.
What is AI Creator?
AI Creator is the chat-based interface inside AI Studio. You type what you need (for example, "create a runway walk video for this dress on a beach background"), and AI Creator generates the content using your product images and the AI model best suited for the job. It works in any language.
What templates are available?
VideoPoint offers ready-made templates so you can skip prompting and get results instantly. Current templates include:
- Runway Walk Turnaround: Cinematic runway walk videos where a model walks toward the camera and turns. Built for fashion product pages and social content.
- Lookbook: Cohesive lookbook images plus a 5-second motion video from a selected frame. Great for editorial-style product storytelling.
- Ghost 360: Clean ghost mannequin product images (no person) from multiple angles, plus a rotation video. Ideal for product pages that need a clean, professional look.
- Product 360: Smooth 360-degree rotation video showing your product from every angle.
- Street Portrait: Natural, unposed street-style photos of your model in a location you choose.
- Red Curtain Couple: Editorial lifestyle couple portraits in a vintage photo booth style.
New templates are added regularly. On the Basic plan and above, you can also request custom templates.
What AI models does VideoPoint use?
VideoPoint integrates multiple AI models and selects the best one for each task. Current integrations include models from Google (Gemini, Veo), OpenAI (ChatGPT), Kling, Grok, and others. As new models are released, VideoPoint adds them so you always have access to the latest technology without switching tools.
What are avatars and how do they work?
Avatars are AI-generated models that wear your products in videos and photos. VideoPoint fits your garments from flat-lay or product photos onto avatars, creating realistic visuals of people wearing your items. Pre-made avatars are available on all plans. On Basic and above, you can create custom avatars that match your brand's look and target audience.
How does bulk generation work?
Bulk-Generate lets you create videos for your entire product catalog in minutes instead of months. Select the products, choose a template, and VideoPoint generates videos across your catalog automatically. This is available on the Basic plan and above.
What product photos do I need to get started?
Your existing Shopify product images are enough to start. For best results with avatar and try-on features, front and back photos work best. VideoPoint uses front and back images to avoid errors in rear-view visuals. Standard product photos on a white or plain background work well.
How long does it take to generate a video?
Most 5-second AI videos generate in under a few minutes. The exact time depends on the template, resolution, and current demand. Bulk generation of an entire catalog can finish in minutes to hours depending on catalog size.
Can I use AI-generated content for ads and social media?
Yes. Content created in AI Studio is yours to use across channels: product pages, Instagram Reels, TikTok, Facebook and Google ads, email campaigns, and anywhere else you publish. There are no usage restrictions on content you generate.
What is the quality of AI-generated videos?
VideoPoint uses the latest generation of AI models, which produce realistic fabric movement, accurate garment details, and natural-looking model poses. Quality continues to improve as new models are integrated. You can preview results with the free plan before committing to a paid tier.
Shoppable Video
What are shoppable video widgets?
Shoppable video widgets are interactive video players you embed on your Shopify store pages. Shoppers watch videos and can click to view or add products to their cart without leaving the video. Widget types include Stories, Highlights, Carousel, and Video Landing Pages.
What types of shoppable widgets can I add?
- Stories: Full-screen, swipeable video stories on your storefront. Great for social-style browsing.
- Highlights: Curated video collections that stay pinned on your pages. Drive engagement with your best-performing content.
- Carousel: Scrollable video carousels that boost product discovery and conversions.
- Video Landing Pages: Dedicated full-screen shoppable video pages. Ideal for routing paid ad traffic to a video-first shopping experience instead of a static page.
You can place widgets on product pages, collection pages, your homepage, or any custom page. All plans include unlimited widgets.
What video sources can I use for shoppable widgets?
You can use videos from three sources. Videos you create with AI Studio. Videos auto-imported from your Instagram Reels (including collaborations and mentions) or TikTok. And any videos you upload manually, whether from influencers, creators, or your own shoots. Content types that work well include testimonials, product demos, reviews, behind-the-scenes footage, before-and-after comparisons, and UGC.
How does AI product tagging work?
VideoPoint's AI detects products visible in your videos and automatically tags them, making the videos instantly shoppable. You can also refine or add tags manually. On top of that, you can set up auto-add rules so new videos are automatically assigned to the right widgets based on product tags.
Where does the sale happen?
Every sale happens on your Shopify store. VideoPoint tracks how videos influence purchases across the full funnel, from widget impressions to video views to add-to-cart actions to completed orders.
AI Virtual Try-On
Does VideoPoint offer virtual try-on?
Yes. VideoPoint integrates with TryPoint, our dedicated AI Virtual Try-On app for Shopify. Shoppers upload a photo and see your garments on themselves in seconds, powered by Google's virtual try-on AI. This helps increase purchase confidence and reduce returns. TryPoint is available as a separate Shopify app with its own pricing.
Results & ROI
How much can VideoPoint increase my conversion rate?
With Done-with-You Setup, brands see an average 11%+ conversion rate uplift within 30 days. Individual results vary. One customer, Minimale Animale, reported a 24% conversion rate uplift. Your results depend on your content quality, widget placement, traffic volume, and product category.
How much does AI content creation cost compared to traditional production?
VideoPoint generates content at roughly 5-6% of the cost of traditional video production. A product video that might cost thousands of dollars with a studio, models, and post-production can be created for a fraction of that using AI Studio and your existing product photos. Content also ships in minutes instead of weeks.
Can I track performance metrics?
Yes. VideoPoint provides a detailed analytics dashboard that tracks:
- ROI and revenue impact: Overall return on investment and revenue generated by shoppable videos.
- Conversion metrics: Video conversion rates, add-to-cart actions, orders, and revenue uplift.
- Funnel performance: Widget impressions, video views, product card clicks, add-to-carts, and completed purchases.
- Engagement and watch time: Average watch time per visitor, total time spent, and average videos watched per engaged visitor.
- Video-level analytics: Performance of each individual video with conversion and revenue attribution.
On the Advanced plan, you can also ask questions about your data through AI chat analytics.
Features & Performance
Will VideoPoint slow down my website?
VideoPoint's widgets are optimized for speed. Videos are lazy-loaded (they only load when visible on screen) and compressed. Like any rich content, video adds some data to your pages, but we work to keep the impact minimal. The Grow plan and above include a done-with-you setup where we run speed tests to measure the real-world impact and optimize your configuration.
Does VideoPoint work with all Shopify themes?
Yes. VideoPoint integrates through Shopify's native app blocks and works with all modern themes without coding. For older themes that don't support app blocks, you can embed widgets using a custom code block with the provided HTML. The widgets automatically match your theme's look and feel.
What languages does VideoPoint support?
The app interface is in English. However, AI Creator works in any language, so you can generate content and give prompts in your preferred language. Shoppable video widgets adapt to your store's language settings.
Pricing & Subscription
Is there a free plan?
Yes. The free plan includes 1,500 one-time AI Points (enough for roughly 15 five-second videos), 200 monthly video views, all templates, pre-made avatars, social import, and unlimited shoppable widgets. It is a full-featured way to test both AI content creation and shoppable video on your store.
How much does VideoPoint cost?
VideoPoint offers five plans:
- Free: $0/month. 1,500 one-time AI Points, 200 video views/month. All core features included.
- Starter ($9.99/month): 1,500 AI Points/month, 1,000 video views/month. Adds branding removal, detailed analytics, and 24/7 support. 4-day free trial.
- Basic ($19.99/month): 3,000 AI Points/month, 2,000 video views/month. Everything in Starter plus bulk generation, custom templates, custom avatars, and feature requests. 7-day free trial.
- Grow ($99.99/month): 18,000 AI Points/month, 20,000 video views/month. Everything in Basic plus custom template requests, done-with-you setup, roadmap priority, and early feature access. 14-day free trial.
- Advanced ($299.99/month): 60,000 AI Points/month, 100,000 video views/month. Everything in Grow plus AI chat analytics, co-create features, monthly strategy calls, partner network access, and a dedicated Slack/WhatsApp channel. 21-day free trial.
Additional AI Points and video views can be purchased on any paid plan at decreasing rates per tier.
What are AI Points?
AI Points are credits used to generate AI-powered images and videos. Each video or photo generation consumes points based on length and complexity. As a rough guide, 1,500 AI Points produce approximately 15 five-second videos. Points reset monthly on paid plans. On the free plan, you receive a one-time allocation of 1,500 points.
Can I buy more AI Points if I run out?
Yes. Additional AI Points are available on all paid plans at tiered rates: $6 per 1,000 on Basic, $5 per 1,000 on Grow, and $4 per 1,000 on Advanced. Additional video views are also available at similar tiered pricing.
Can I cancel anytime?
Yes. You can cancel, downgrade, or upgrade your plan at any time from your Shopify account. There are no long-term contracts. All charges are billed in USD every 30 days.
Setup & Support
How do I install VideoPoint?
Install VideoPoint from the Shopify App Store. Your product catalog syncs automatically. From there you can start creating AI content in AI Studio and setting up shoppable widgets on your store pages. The whole process takes about five minutes.
What is Done-with-You Setup?
Done-with-You Setup is included on the Grow plan and above. Our team works alongside you to maximize performance by strategically placing video widgets across your store pages, helping you structure and arrange content into the right widgets, and running speed tests to optimize page load. The goal is to get you live with best practices from day one.
What if I need help?
Support varies by plan. The free plan includes community and email support. Basic and above include 24/7 chat support. Grow includes a dedicated setup. Advanced includes monthly strategy calls and a dedicated Slack or WhatsApp channel. You can also access our Help Center and blog for self-service guides.
Can I use VideoPoint with other apps?
Yes. VideoPoint integrates with Shopify's checkout, Instagram, TikTok, TikTok Shop, and various AI models. It also works alongside TryPoint (AI Virtual Try-On) for a complete video commerce and try-on experience.
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