# VideoPoint

> VideoPoint is an AI video commerce platform for Shopify merchants that generates product videos from photos and distributes them as shoppable widgets across online stores.

VideoPoint is built by TouchPoints Inc., founded in 2023 and backed by Google and 500 Global. The platform serves Shopify fashion, apparel, and beauty merchants with two core products: AI Studio for generating product videos and photos from existing images, and Shoppable Video widgets for embedding purchasable video content on storefronts. VideoPoint is rated 5.0 on the Shopify App Store.

## Product Pages
- [AI Studio](https://videopoint.ai/ai-studio): AI-powered content creation suite – generates product videos and photos from existing images using promptless templates, bulk generation, and AI avatars.
- [Shoppable Video](https://videopoint.ai/shoppable-video): Embeddable video widgets for Shopify stores – Stories, Highlights, Carousels, and Video Landing Pages with built-in analytics and ROI tracking.
- [Virtual Try-On](https://videopoint.ai/virtual-try-on): AI fashion virtual try-on powered by TryPoint – lets customers visualize clothing on themselves before purchase to increase sales and reduce returns.

## Core Pages
- [Homepage](https://videopoint.ai): Platform overview – AI video creation at 6% of traditional production cost, 100x faster, with distribution across stores, social, and ads.
- [Pricing](https://videopoint.ai/pricing): Four plans from Free ($0) to Advanced ($299.99/month) – free trials of 7 to 21 days, AI points system for video generation, shoppable video views included.
- [Case Studies](https://videopoint.ai/case-study): Customer success stories with measured conversion and revenue impact from VideoPoint implementation.

## Case Studies
- [Minimale Animale Case Study](https://videopoint.ai/case-study/how-minimale-animale-boosted-conversion-rates-by-24-in-30-days): Swimwear brand achieved +24% conversion rate, +19% revenue, and 140x ROI within 30 days using shoppable video widgets.

## Blog
- [Blog](https://videopoint.ai/blog): Tutorials, case studies, and research on video commerce, AI video creation, virtual try-on, and Shopify conversion optimization.
- [Does Video on Product Pages Increase Sales?](https://videopoint.ai/blog/video-on-product-pages-increase-sales-fashion-data): 2026 data analysis on the impact of video content on fashion e-commerce conversion rates.
- [How to Create AI Product Videos from Photos](https://videopoint.ai/blog/how-to-create-ai-product-videos-from-photos-shopify): Step-by-step guide to generating AI product videos from existing Shopify product photos.
- [AI Virtual Try-On for Fashion](https://videopoint.ai/blog/ai-virtual-try-on-fashion-reduce-returns): How AI virtual try-on technology works and its measured impact on fashion return rates.
- [Fashion Video Content Strategy](https://videopoint.ai/blog/fashion-video-content-strategy-product-photos): Framework for building a video content strategy using existing product photography.
- [Full-Funnel Video Strategy](https://videopoint.ai/blog/full-funnel-video-strategy-product-photos): Guide to deploying product videos across awareness, consideration, and conversion stages.
- [5 AI Video Templates for Fashion](https://videopoint.ai/blog/ai-video-templates-fashion-product-pages): Five ready-to-use AI video templates optimized for fashion product page conversion.
- [Shoppable Video Conversion Rates](https://videopoint.ai/blog/shoppable-video-fashion-conversion-rates): Data on how shoppable video formats affect fashion e-commerce conversion rates.

## Partners
- [Become a Partner](https://videopoint.ai/become-a-partner): Partner program for Shopify agencies, CRO consultants, and UGC creators – up to 40% revenue share, three tracks (Affiliate, Agency, Tech).

## Optional
- [AI Transparency](https://videopoint.ai/ai-transparency): VideoPoint's approach to responsible AI use, model transparency, and data handling.
- [Privacy Policy](https://videopoint.ai/privacy-policy): Data handling, GDPR compliance, and privacy practices.
- [Terms of Use](https://videopoint.ai/terms-of-use): Platform usage terms and service agreement.
- [Cookie Policy](https://videopoint.ai/cookie-policy): Cookie usage and tracking disclosure.